Smart Merchandiser started from a simple observation: digital merchandisers waste hours on inefficient workflows. Our team at Zobrist Software Group watched clients cutting up physical catalogs and taping pictures to walls to plan their online storefronts. We knew there had to be a better way.
Drawing from our extensive eCommerce development experience, we created the industry’s first visual merchandising solution that seamlessly integrates real-time analytics with product catalog data in a single, intuitive interface.
20+
years delivering digital commerce solutions
Global
reach of client stores across the world
0
missed sales for Smart Merchandiser clients
Our mission
We empower digital merchandising teams to make smarter decisions in less time. By unifying data visualization, inventory management, and merchandising controls in one platform, we help brands create shopping experiences that captivate, convert, and retain customers.
Our evolution
2011: Smart Merchandiser Launch
First visual merchandising solution for IBM WebSphere Commerce, winning both the “Best of Retail” IBM Beacon Award and “Best of Show” IBM Impact Award
2020: Salesforce Commerce Cloud
Expanded platform support to include SFCC integration
2024: SM4ALL Launch
Multi-platform support with AI enhancements and cross-category referencing
2025: Syndigo Integration
Syndigo taps Smart Merchandiser to bridge the gap between PIM and visual merchandising
Awards & recognition
-
“Best of Retail” IBM Beacon Award (2011)
-
“Best of Show” IBM Impact Award (2011)
-
IBM WebSphere Commerce Leadership Award for “Best B2C” (2008)
-
IBM WebSphere Commerce Leadership Award for “Foundational Leadership” (2009)
-
WBENC Certified Woman-Owned Business
The Smart Merchandiser difference
Unlike other merchandising tools that make you switch between systems, spreadsheets, and analytics dashboard, Smart Merchandiser delivers everything you need in one visual workspace:
Real-time analytics overlay: View performance metrics directly on product thumbnails to make data-driven decisions instantly
Drag-and-drop simplicity: Eliminate tedious manual sequencing with intuitive controls that save hours of work
AI-powered recommendations: Automatically prioritize high-performing products with our intelligent boosting algorithm
Visual inventory management: Prevent costly stockouts with color-coded alerts and real-time inventory tracking
Seamless platform integration: Works with HCL Commerce, Adobe Commerce Cloud, Salesforce Commerce Cloud, and SAP Commerce Cloud
Leadership
Smart Merchandiser was founded by Teresa Zobrist, President and CEO of Zobrist Software Group. Under her leadership, Zobrist Software has delivered several of the Top 100 Internet Retailers websites that exhibit the stability and scalability expected of IBM technology.
With decades of digital commerce expertise, Teresa leads our team of developers, designers, and eCommerce specialists dedicated to pushing the boundaries of what’s possible in digital merchandising.
”Digital merchandisers need to use all the data they have at their fingertips to make smarter decisions. The days of switching between platforms and spreadsheets are over. When you can see exactly which products drive conversions directly on your visual storefront, you'll drive more sales and dramatically reduce your time spent on manual work.
Teresa Zobrist, Founder & CEO
